Department of Global Economics
- Department of Business Administration
- Department of Aviation, Hotel, Tourism Management
- Department of Real Estate Finance Insurance Convergence
- Department of International Trade and Logistics
- Department of Global Economics
- Department of Marketing Big Data
- Department of Chinese Language and Studies
- Department of Advertising and Public Relations
- Department of Public Service
- Department of Police Law
Cultivate experts on marketing practical big data
The era of community, the value of growing together
- Social Science Building (E) #407
- 042-829-7770
Division of
Marketing Big Data
Introduction of Department
The Department of Marketing Big Data trains various subjects, comparisons, and courses to develop professionalism in marketing, data analysis, and related IT fields that are highly practical and practical. Has been leading.
Educational Goal
Creative convergence talent with marketing big data expertise
- Cultivating business practitioners who understand changes in the social environment
- Cultivate data experts who can understand, analyze and utilize data
- Cultivating creative value innovation talents with cross-convergence capabilities
- The era of community, the value of growing together
Curriculum
Foundation for majors through a comprehensive understanding of marketing and data and practical subjects.
Learn not only management strategies and marketing theory, but also data collection, analysis, and reporting results.
Build data analysis and practical skills by learning marketing and various IT programming languages.
Develop practical skills to understand and utilize the latest big data/marketing trends and techniques.